The Orlando Economic Partnership (OEP) has launched a new podcast called The City Playbook, which is now available on major platforms. Hosted by Tim Giuliani, president and CEO of OEP, the podcast aims to examine the ideas and strategies shaping Orlando’s future.
In each episode, Giuliani interviews leaders from different sectors in Central Florida, including CEOs, policymakers, educators, and innovators. The discussions focus on data-driven approaches and decisions influencing the region’s ongoing development.
The introductory episode features Giuliani outlining the purpose of the podcast and what listeners can expect. He emphasizes that intentional growth is essential to ensuring Orlando remains a place where everyone can live, work, and belong.
Episodes 1 through 3 are currently available. Guests include Rob Starkman, founder of Rock ’Em Socks; Brooke Myers, founder and president of VelocityRED; and Sal Rehmetullah, founder and CEO of Worth. Topics covered range from building a global brand as a student at UCF to creating a walkable downtown in Creative Village and scaling tech companies in Orlando.
Tim Giuliani said listeners will hear from “leaders who’ve built and scaled companies,” highlighting both opportunities for startups in Orlando and challenges faced by founders as they grow their businesses.
New episodes are scheduled for release every Wednesday after October 15, 2025. Each episode runs approximately 20 to 30 minutes. The podcast is designed to give insight into key projects and people contributing to Orlando’s growth.
The City Playbook can be accessed through platforms such as Apple Podcasts (https://podcasts.apple.com/us/podcast/the-city-playbook/id1846258202), Spotify (https://open.spotify.com/show/4xp3r9qx0oph7hM96OiVcw), and YouTube (https://www.youtube.com/@ORLPartnership). It is also available on Amazon Music/Audible, iHeartRadio, Castbox, Deezer, Podcast Addict, Podchaser, and JioSaavn.
At the launch announcement, Giuliani stated: “Listen or watch as Tim explores Orlando as a launchpad for entrepreneurs with leaders who’ve built and scaled companies. The conversations highlight why Orlando is fertile ground for startups, the unique benefits of growing here, and the challenges founders face as they scale.”



